How to Woo Potential Clients
Businesses sell their products and services to people in order to make money. Without customers, the business cannot sustain itself and meet its basic goals. As a result, business owners use various techniques to get their brand name out there. While many large corporations enjoy the success of marketing, most small businesses find themselves in […]
8 Apps Every Business Owner Should Know About
As a small business owner, you wear a lot of hats. Whether or not you were prepared for what comes with running a business, odds are that you’re in need of new, fast, streamlined ways to carry out business processes. The following apps are low cost or free and will solve some of your biggest […]
Google Analytics Tips for Small Business Owners
Google Analytics is a powerful platform that helps website owners analyze their web traffic and gives recommendations on how to improve their website. Small businesses can benefit from these types of analytics tools to not only increase traffic, but also increase sales. Know What Questions You’re Trying to Answer Google Analytics provides a myriad of […]
Ways to Budget for Unexpected Expenses in Business
Overview Every business is going to have unexpected expenses come up from time to time. It is important that a business is prepared for these expenses. There are plenty of ways to plan for these expenses throughout the course of the year. The best way for a business to be prepared for unexpected expenses is […]
The Guide To Creating A Great Social Media Profile
One of the most important principles in building an effective social media presence is to recognize its business purpose. A huge number of managers mistakenly believe they can advance their business faster by using social media as a broadcast platform. In reality, their best option is to use the medium for one-to-one contact. Their profile […]
Helpful Business Credit Score Improvement Tips
The Importance of a Great Business Credit Score A good credit score is important for any individual. It’s also, however, just as important for any business. If you want your business to be a strong force in the world, you need to do whatever you can to help it maintain a solid credit score. If […]
Ways to Increase Sales During Slow Seasons
Ways to Increase Sales During Slow Seasons It happens to all businesses. Small to medium sized businesses dread those times in a business year when they know a slump is coming. Fortunately, these are usually short-lived for most of these businesses. Keeping sales robust during slow seasons takes a bit of ingenuity. It means studying […]
Why You Shouldn’t Ignore Google+ as a Social Media Channel for Your Business
If you have a business of any kind, you probably already know the benefits of social media. However, most businesses focus on Facebook and Twitter, and ignore the potential to be found in using other platforms. One such platform is Google+. What exactly is it? It’s a social media platform created by Google in 2011. […]
How to Prepare your Small Business for Growth
Growth is something that every small business owner dreams of, but it is also something that small business owners rarely plan for in an efficient way. The problem is that too many small business owners are focused on taking care of issues today, and they do not have time to worry about long-term goals. But […]
Benefits of Hiring a Social Media Agency for your Small Business
Small businesses today have to have a strong presence on social media. They simply can’t afford to ignore the power of social media to grow their business. If your social media strategy is lacking, your business is treading a dangerous path. The companies that will thrive in the coming years are the ones that can […]